Hi folks! Today we have the huge privilege of interviewing Jeshua, one of the partners at J Rental Centre and Startup Media SG. He generously shares with us about what he does and how SMEs can make use of social media to make an impact. Enjoy! 🙂
IKIGUIDE: Hi Jeshua! Can you tell us more about J Rental Centre and Startup Media SG?
Jeshua: J Rental Centre (JRC) is a collaborative rental service that aims to connect people and gear. We started a year ago with just three partners- Kevin, Jia Jun and myself, all freelance photographers and videographers who owned our own gear, but were not using them when we had no shoots.
- Under-utilised gear that freelancers own and over-priced rentals that students and small productions pay. By not having a physical store and hiring staff to serve customers everyday, we pass on the savings to our customers with prices about 30-40% less than prevailing market rates.
- At the same time, equipment owners are able to provide practical tips and useful advice to the renters because of their first hand experience using the gear.
Jeshua: Sure! The first would be for Startup Career Day. We not only provided the equipment for the event, but created this highlight video for Alphacamp SG:
Another video would be for Hyper Island Master Class:
Lastly, a promotional video for AIA’s FA Convention in Coopenhagen:
As for working with startups, whether it is a SME’s first corporate video or doing a creative startup’s photoshoot, we know that our work will be capturing the formative years of great companies to be! It is in the first few years of every company, when innovations and new ideas are being brought to the table on a daily basis and the first few employees put in the hardest work to set the company up and get it moving. It is in these formative years where passion burns the brightest, and we believe in capturing a glimpse of that for the world to see.
All photos courtesy of Jeshua Soh. 🙂